Company About enterprise | of Bobcat - manufacturer of agricultural and construction equipment based in North Dakota, USA.
When the loader concept Steer has been completely decorated, with a growing number of customers, finding ever new possibilities of using this machine, the company decided to endow a machine with new functions. After receiving a new name, new logo, new color scheme, Melroe loader became the new machine - a machine that will win success all over the world.
Manufacturers are thinking how best to position a new car? The new truck is ideal for use in factories for the production of fertilizers and dairy farms, so the creators of the truck stopped at the white painting of a body that was associated with cleanliness and disinfection.
In order to find the best and unique name for the truck, they turned to the dictionary, turning over the names of different animals: lion, tiger, jaguar, panther, and finally the lynx. The dictionary was a description of the lynx (in English " bobcat "), was: "strong, fast, agile animal." Eureka! So there was a brand of Bobcat .
Initially, the company was called «Melroe Manufacturing Company», and the name BOBCAT was first performed in 1962, the so-called one of the loader models. The popularity of the company acquired, mainly thanks to the first mini-loader, invented almost 50 years ago in the United States for the mechanization of labor-intensive loading and unloading operations on farms.
1977 equipment Bobcat first entered the market in Europe, they were mostly small-sized multi-purpose machines.
From 1995 to July 2007, Bobcat has been a division of Ingersoll-Rand Company, currently owned by the South Korean company of Doosan Infracore .